If you are a millennial, you may not be enjoying the same breakfast as many before you, because it’s too much work! Young adults ages 18-34 find that it’s too much trouble to eat a bowl of cereal because of the clean up.
The bowl. A spoon. Maybe a little bit of spilled milk? I hardly call that a lot of clean up! Plus the reward, a delicious bowl of Lucky Charms or Froot Loops, CINNAMON TOAST CRUNCH far outweighs a bit of inconvenience!
Cereal sales are way down because of this. Save the cereal! Eat it!